Working on a landing page for a heating company

I have been copywriting for different companies for a while now.

I enjoyed writing, plus one of the topics I had come to care about plus show interest in was heating equipment.

My boss commanded that I write a landing page copy for the biggest heating companies in the country. Some keywords had to be in the article, including heating maintenance plus Heating plus A/C replacement, even though I had heard a lot about the corporation, I did due diligence in researching more about it. I discovered that the company was the mother of numerous heating dealerships in the country. They also had a identifiable apprentice program for training their Heating plus A/C professionals. The program produced highly qualified heating dealers in the industry. The company was looking to advertise the modern thermostat in the market… One of the top brands introduced this heating unit plus distributed it to multiple heating dealers in the country. The landing page was to advertise the modern component to our customers. The copy is needed to show the product’s benefits, including that it is compatible with most electric boilers plus fireplaces in the heating industry. The document was 750 words, plus I would have a call to action for the customers redirecting them to purchase the component from them. The research took me a week, plus the article took about three mornings. I showed my engineer neighbor when he came to change my furnace’s air filters, and having had a heating maintenance work of six years, he gave the article a thumbs up. The company loved the copy; after a few corrections, they posted it on their website. After that article, I got numerous referrals that put my name on the top of the heating industry’s radar.
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